Privacy Policy

Collection of Personal Data

We collect personal data when you interact with our website — primarily through our order form. The types of personal data we may collect include:

• Your full name
• Your phone number
• Your email address (if provided)
• Your guide selection

We collect only the personal data that is reasonably necessary for the purposes set out below. We do not collect sensitive personal data, and we do not collect information from persons under the age of 18.

Purpose of Data Collection

The personal data you provide is used solely for the following purposes:

• Processing and confirming your guide order
• Delivering your purchased guide to you
• Responding to enquiries or support requests you send to us
• Contacting you if there is an issue with your order

We do not use your personal data for marketing, advertising, or profiling purposes without your explicit consent. We will not contact you for promotional reasons unless you have separately opted in to receive such communications.

Data Management and Security

We take reasonable and appropriate steps to protect your personal data from unauthorised access, disclosure, alteration, or loss. Personal data submitted through our order form is handled securely and is retained only for as long as necessary to fulfil the purpose for which it was collected, or as required by applicable law. Once that purpose has been met, your data is disposed of in a manner that prevents unauthorised access or recovery.

Disclosure to Third Parties

Seemly does not sell, rent, or trade your personal data to any third parties. We may share your data with trusted service providers who assist in processing your order — for example, email delivery services — but only to the extent necessary for that specific purpose. Such providers are bound by confidentiality obligations and are not permitted to use your data for any other purpose.

We may disclose personal data if required to do so by law, regulatory authority, or in connection with legal proceedings.

Cookies

This website does not use tracking cookies, third-party analytics services, or behavioural advertising tools. Any technical mechanisms used on this site are limited to basic website functionality and do not collect personal identifying information or track your activity across other websites.

Your Rights

Under Singapore's Personal Data Protection Act, you have the right to:

• Request access to the personal data we hold about you
• Request correction of any inaccurate or incomplete personal data
• Withdraw your consent to the use of your personal data at any time

Please note that withdrawing consent may affect our ability to complete your order or respond to your enquiry. To exercise any of these rights, please contact us using the details below.

Contact for Data Matters

If you have any questions, concerns, or requests regarding how Seemly handles your personal data, please contact us at:

The Seemly Studio, #02-11, Katong Square, 888 East Coast Road, Singapore 428774
Email: hello@seemly.sg
Phone: +65 6482 3907

We will respond to all data-related enquiries within a reasonable time and in accordance with our obligations under the PDPA.